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Business Overview

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Mission Statement

Toddler Couture isn’t your average children’s boutique, but a luxury spin on children’s retail. We specialize in exclusive dress up clothing for your toddlers. We strive to make our store a place where you can find stylish clothing for your little special someone to create timeless memories in.

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Product and Price Range

Toddler couture will be selling toddler clothing for boys and girls. Our clothing line will consist of jumpsuits, dresses, skirts, shorts, tops, pants, two-piece sets, and suits. Our prices are moderate and will range from $15-$45.

Target Market

Toddler Couture’s target market is grandparents, extended family members, expecting moms, older parents, single parents, friends of the family, and first-time parents. This target audience is more likely to spend more money and buy more expensive clothes for the toddler.

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Location

Founded in 1837, Atlanta, Georgia has continued to be a city rich in history, creative minds, and nonstop fun. Atlanta is Georgia’s shiny, sky scraping capital, where traditional southern charm meets modern cosmopolitan style.

Toddler couture will be in Atlanta because it is a family-friendly city. Atlanta is also ranked as one of the top cities to start a business. The office space is more affordable than in many other cities, it’s a true college town, has a better cost of living, and there is an abundance of resources for starting a new business. The southern hospitality that Atlanta has is what makes it so different from starting a business in other big cities. It allows business owners to seriously become a part of the community.

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